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- Trackside can organize all aspects of event planning and management:
- Preproduction
- Goal Setting: Target audience, desired accomplishments, budgeting
- Venue Maps: Layout and design features of the venue and location of track, tents and facilities
- Timelines: Planning the project and the event
- Curriculum: Instruction, entertainment, product comparisons
- Design: Creative aspects of program, look and feel
- Production
- Venue acquisition: Parking lot, race track, private property negotiation and contracts Staffing: Registration, hosting, catering, transportation and instruction, celebrities
- Rentals: Tents, star trailers, camera platforms, tables & chairs, light towers etc.
- Hospitality: Refreshments, catering, hosting, decor
- On site management: Operations, transportation, logistics, staffing
- Program Management
- Course set up: Track, autocross or slalom layout. Building off road and non uniform features. Scouting, mapping and pre drive of road and street events.
- Instructors, Professional Race Car Drivers, Celebrity drivers, Assistant Instructors
- Timing & Scoring: Monitoring course activities, comparative analysis
- Program Assessment
- Reporting: Pre and post event reports, budgets and recommendations
- Event metrics: Data collection, demographic information
- Additional services offered for Consumer events
- Customer sourcing: Qualified lists, invitations
- Entertainment: On site hospitality option
- Merchandising: Gifts, premiums, awards and cosponsor opportunities
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